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Tru-Q BBQ

BBQ That’s Truly Sensational

Tru-Q brisket is slow smoked in true smokers – no liquid treatments used. And our pork is tender and meaty, appealing to consumers from coast to coast. The Tru-Q BBQ program is fully turnkey for all operators wanting a taste of the BBQ business in an authentic and profitable way.

BBQ Sandwich on a cutting board with a side of cole slaw and mac and cheese BBQ Sandwich on a cutting board with a side of cole slaw and mac and cheese

Bring Authentic BBQ to Your Operation

Tru-Q BBQ makes it easy for operators to tap into the growing demand for authentic barbecue without the time, labor, or expertise traditionally required. Built as a fully turnkey program, Tru-Q delivers slow-smoked meats like brisket and pulled pork, paired with craveable sides and bold regional flavors, all designed for quick-serve execution.

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Core BBQ Program

The true heart of any BBQ menu is an array of smoked meat options, crafted with the highest quality BBQ techniques. At Tru-Q, guests can start with their choice of melt-in-your-mouth brisket or classic, tender pulled pork. Both taste like the best of an authentic, roadside BBQ joint. For fans of meaty BBQ alternatives, Tru-Q also features flavorful, smoked sausage and traditional pulled chicken. We’ve got something for all types of fiery BBQ lovers.

These tasty core menu items include slider, hamburger, and brioche buns to best stack heaps of delicious BBQ helpings. We even offer Texas toast for thicker handhelds, sides, and open-faced slabs of smoked goodness. In addition, we’ve got red onion, jalapeno, pickle, and coleslaw toppings to take plates to the next level. Finally, but most importantly, the Tru-Q core menu features 7 different BBQ sauces, including Moonshine and Carolina options, as well as an on-trend Jala Mango sauce that will make taste buds pop with happiness.

Tru-Q BBQ Food and sides spread Menu Bolt-Ons

No BBQ menu worth its smoke is complete without truly satisfying, comfort sides. With Tru-Q, you’ll have access to a full slate of 23 different, spectacular sides. Your guests will be able to choose from 6 varieties of fries, 2 kinds of mac ‘n’ cheese, and other favorites like mashed potatoes, collard greens, hushpuppies, and dirty rice. The sides are sourced and crafted by true BBQ masters from around the country. Patrons will simply select their preferred size, and the items are easy-prep for cost effectiveness and labor simplicity.

  • Coleslaw
  • Collard Greens
  • BBQ Beans
  • Mac & Cheese
  • Tater Kegs
  • Fries
  • Cornbread
  • Corn on the Cob

Turn Smoke Into Sales

Tru-Q provides operators with all of the components of a successful BBQ business, turnkey and ready to cook!

To help get the word out about your craveable BBQ selections, we provide you with a full, colorful and vibrant marketing campaign to attract true BBQ fans. The Tru-Q marketing program includes extensive signage and menu board options to help better reach customers in your area. Cutting-edge LED menus and monitors, backed by cloud-based technologies, make ordering food easy and efficient. Banners and signs featuring the Tru-Q logo provide dynamic visuals that connect patrons with the unique taste and flavor of a Tru-Q menu.

Tru-Q licensees will have access to a full complement of training materials and resources to help make the program a success. We provide step-by-step training posters, comprehensive instructions, and training videos featuring BBQ and C-store experts. The program also includes online support and custom solutions from some of the best specialists in the business.

The Partner Program Package Includes:

  • Branded TruQ BBQ carry-out boxes
  • Beautiful, state-of-the-art branded LED menu boards
  • Bundled and ready TruQ BBQ merchandising program
  • Branded TruQ BBQ website access
  • Training and manuals
  • Equipment Support

Find out how we can help bring a true BBQ experience to your establishment by submitting the form below.

Tru-Q BBQ Food Spread