With 30 years in the foodservice industry, Pablo brings restaurant experience, sales leadership, and a lifelong passion for Hispanic and Latin cuisine to the Contigo® team.

Pablo Urteaga has spent his entire career in foodservice, but his connection to the industry started long before it became his profession. At just nine years old, he began working in his sister’s restaurant, eventually going on to open his own Peruvian rotisserie restaurant. From there, his career expanded into food distribution and manufacturing, including roles as a District Manager, Business Developer, and Hispanic Segment Manager.

That experience has given Pablo a unique perspective on what it takes to succeed in the Hispanic and Latin market. Today, he brings that knowledge and passion to Performance, helping customers find solutions that support their kitchens, menus, and growth.

For Pablo, representing Contigo® also has a personal connection. “Contigo literally means ‘With You,’ and that’s exactly how the food tastes, like my mom was in the kitchen making it herself,” he says. “Sharing those authentic, made-from-scratch flavors and memories with our customers makes this more than just a brand. It feels like sharing a piece of home.” That connection to food has been part of Pablo’s life for as long as he can remember. “I’ve been a foodie since I was nine years old,” he says. His career may have taken him from restaurants to distribution and manufacturing, but at the heart of it all is a love for cooking, his heritage, and the memories created around food.