Spring represents a fresh start, so it makes sense to take advantage of foodservice rewards programs that are a win-win — you are placing orders regularly, why not work with items that give you an instant opportunity to reinvest in your business? 

For example, the RISE program from Conagra™ Foodservice is free to join — and it’s built exclusively with the needs of the restaurant industry in mind. After getting points initially for simply signing up, you accumulate more by purchasing qualifying products. A program like RISE offers more than just points — expect rewards, insight, solutions, and experience.

Super Rewarding

Getting that patio prepared for the summer season? Use your rewards to secure activities and games that can keep guests enjoying your outdoor space for hours. Similarly, you can use your points in return for portable electronics that might ease the efficiency of patio ordering and bill paying.

Top Insights

From food trends to updates in regulations, the RISE program includes data to help you make the best, most empirical decisions possible for your business. For instance, stats on Gen Z dining preferences has shown a huge trend toward customization — in fact, in 2025, a solid three out of four Gen Z diners preferred restaurants that offer customization options1.

With warm weather on the horizon, consider offering a build-your-own sundae menu with an overflowing variety of fun toppings that can ensure younger guests are no longer thinking about opting out of dessert. Start with J. Hungerford Smith® Chocolate Sauce as a staple, and — to really kick it back old-school — add the balanced, creamy, savory, and nutty ready-to-use flavor of J. Hungerford Smith Peanut Butter Topping.

Sweet Solutions

With RISE, a team of experts can help you with everything from operations efficiency to menu development. Let them help tackle your biggest struggles. For instance, as the weather shifts from winter to warmer, how can you make use of leftover winter products, so they don't go to waste, and you don't have to take up valuable shelf space storing them until next year?

Maybe you have extra Swiss Miss® Milk Chocolate packets from winter’s hot cocoa bar — use the versatile, creamy mixture in shaken spring cocktails. Dissolve a packet in a touch of hot water, then add coffee liqueur and vodka to your shaker and strain for a delectable dessert martini. Or add a dollop of pillowy J. Hungerford Smith Marshmallow Topping to a blender with Swiss Miss cocoa, milk, and ice for a frozen chocolatey milkshake that's the perfect patio sipper. (Add Bailey's or vodka for an adult spiked version).

Taste the Experience

Foodservice is a community. As a member of the RISE program, you can easily connect with peers and share inspiration and success. Find out how others are maximizing the featured products for points and share your savvy ideas as well. There's no maximum program payout, so feel free to take full advantage of these resources to get the most bang for your buck.

Optimizing loyalty programs like RISE from Conagra or Performance Elite Rewards is a piece of cake. In RISE, see what products are eligible, and you can turn consumer favorites into lasting loyalty that benefits you and your loyal patrons. By tapping into their loyalty and optimizing foodservice loyalty programs for your own business, everyone at the table gets dessert.


1.https://www.deliverect.com/en-us/blog/trending/gen-z-their-identity-food-delivery-behavior-and-key-stats-in-2024

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